Kim Harris

App-formed couples report lower relationship satisfaction than those who met offline, according to a study of 6,600 people in 50 countries.

Women use exclamation points at twice the rate of men in 19,076 Sister Wives dating profiles, according to the polyamorous app's December 2025 analysis.

37% of 7,583 QuackQuack users set six to twelve month limits on dating app use, according to the company's survey, raising retention concerns.

Tinder says swipes ran 13% above annual averages from 1 January to 14 February 2024, with about 380 matches a second at peak on Dating Sunday.

Hinge recorded a 31.2% surge in likes on Dating Sunday (4 January), but Match Group's Q3 2024 revenue grew just 1% year-on-year to $895M.

Tinder's 2025 Year in Swipe report claims users are deprioritising physical attraction for shared values, but gives no sample sizes or methodology.

A Hily survey of 1,700 Americans says 92% of millennials and 74% of Gen Z use dating apps during work hours, an 18-point gap.

Hinge users are rejecting matches over clichéd prompt answers, a PureWow survey finds. With three prompts per profile, each carries roughly 33% of its weight.

BLK's survey of 4,000 Black Gen Z users finds 86% discuss faith, finances and family goals within the first few dates, and 40% meet through groups.

First-month dating app uninstall rates rose from 65% to 69% between 2024 and 2025, according to AppsFlyer. Match Group paying users fell 5%.

Hinge's survey of 30,000 users finds 47% of Gen Z women avoid deeper questions, assuming men don't want them. Two-thirds of Gen Z men say they do.

QuackQuack survey of 8,738 users finds 27% of Indian daters aged 22-35 once mistook toxic patterns for passion, and 60% now view drama as unhealthy.

Dating apps and sites were the top way American couples who married between 2024 and 2025 met, at 27%, according to The Knot.

Sister Wives says Texas makes up more than 10% of its 15,000 US users, but the figures are unverified and come from one company.

QuackQuack says it has crossed 40 million registered users, but has not disclosed churn, DAU/MAU or active user figures for its India dating app.

Research claims nearly 942,000 UK singles downplay achievements in dating profiles, but self-reported data and onboarding design raise questions.

82% of Gen Z and 87% of millennials use AI to write dating messages or build profiles, according to a survey of 1,559 US respondents.

Hinge beat Bumble in monthly app store revenue for four consecutive months to September 2024, a first on record, per Appfigures data.

70% of UK singles say a partner's environmental values matter, but only 10% consider sustainability on first dates, a survey of 2,000 finds.

Spanish singles are leaving dating apps: 61% report feeling drained, and Madrid agency SamSara says 80% of its clients are former app users.