Kim Harris

Academic research on "relation-shopping" finds dating app users act like consumers, which the story says suits engagement-led business models.

"Gender gating" on an Indian matrimonial platform raised match efficacy by 72% overall, according to researchers, by showing women's profiles to fewer men.

A study of 1.1 million US student survey responses found Tinder's 2013 campus launch raised sexual partners among Greek-affiliated students, not relationships.

Japanese singles are moving from dating apps to marriage agencies charging ¥300,000 to ¥600,000, driven by "taipa" (time performance), agencies say.

One in four Americans have encountered fake profiles or AI bots on dating apps, according to McAfee, pressuring Match Group, Bumble and Grindr.

QuackQuack's survey of 10,384 Indian daters found 55% now scrutinise how matches discuss past relationships, as polished charm breeds distrust.

Virgin Media O2 data shows dating app traffic jumped 116% at half-time in England's 2026 World Cup games, with hydration breaks also lifting use.

QuackQuack survey: over 55% of Indian Gen Z daters aged 22-27 value how partners handled past relationships over their number of partners.

One in five U.S. workers uses LinkedIn to vet romantic prospects, a survey says, and nearly half rate its profiles more credible than dating apps.

Tinder disclosed a 15% jump in total users and roughly 25% more swipes across 11 U.S. World Cup host cities in the tournament's opening weeks.

Gleeden-Ipsos survey: 62% of Visakhapatnam respondents are willing to use AI for sexual health information, against 77% in Bengaluru and 68% nationally.

Only 15% of single adults use dating apps at least monthly and 70% of singles refuse to use them, according to a Marquette Law School Poll of US adults.

DatingSiteSpot says the average dating app user spends 310 hours annually, and improved profile photos lifted match rates from 25% to 43%.

South Korea's online dating market is projected to grow 7.5% a year through 2035 while its marriage rate falls, a warning for global operators.

Known, the swipeless dating app, is expanding from San Francisco to San Diego in July, its first test outside the Bay Area.

Tinder reports a 47% surge in international user activity across World Cup host cities compared with 2025, with Monterrey up 81% on one match day.

Men filed 85% of dating app complaints in Portugal in the first half of 2026, per Portal da Queixa, up from a roughly even split since 2019.

Howdy, a rural dating app, reached 1,800 New Zealand downloads within weeks of launch, per the NZ Herald. Its Australian base is over 30,000.

Tawkify survey of 911 partnered Americans finds 44% schedule sex, a possible retention opening for dating platforms.

Dua, an Albanian diaspora dating app launched in 2020, has 1.1 million registered users, but its revenue and active user numbers are undisclosed.