HER

Key facts

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Acquired by

• Match Group, Acquisition, 2025

Stories about HER

• HER's Billboards Are Provocative Enough to Work. The Question Is Whether They Convert. 23 January 2026
  HER has put sexually suggestive billboards in New York and Los Angeles under its 'Sapphic Restart' initiative, while claiming 15 million global users.
• Match Group's Her Campaign: Authenticity Test or Portfolio Play? 14 January 2026
  Match Group's Her launched "The Sapphic Restart", a campaign promoting slow dating. Her says 68% of surveyed users are slowly returning to dating.
• Match Acquires HER: Can Corporate Ownership Preserve Queer Community Trust? 21 May 2025
  Match Group has acquired HER, the dating app for queer women and non-binary people. Financial terms were not disclosed.
• HER's 'U-Haul Fall': Smart Strategy or Stereotype Sellout? 24 October 2024
  HER is offering three couples up to $7,500 each in moving costs for its 'U-Haul Fall' campaign, open to couples together six months or less.
• HER's User Surge Signals Dating's Identity-Driven Fragmentation 23 October 2024
  HER, the dating app for LGBTQ+ women and non-binary people, says it is signing 30,000 new users per week and has 1.5 million monthly active users.

Also mentioned in

• Apple requires dating apps to declare features and carry 18+ rating 3 November 2026
• Meetmarket's Crowdfunding Success: A Privacy Bet Grindr Can't Ignore 8 September 2026
• Match Group's Portfolio Play: Tinder Events and the Swipe Era's End 4 September 2026
• Dating Apps Shrink Age Gaps: A Product Design Reckoning 11 August 2026
• Chispa's 'Lucky Losers': Turning Football Heartbreak into Dating Wins 16 June 2026
• Hinge's LGBTQIA+ Report: The Slow Dating Revolution Apps Can't Ignore 8 June 2026
• Tinder's Diesel Partnership: A Fashion Fix for a Queer Credibility Crisis 29 May 2026
• Grindr's AI Claims: Revenue Diversification or Genuine Innovation? 20 March 2026
• Grindr's AI Subscription: A Bold Bet on User Fatigue or a Misstep? 17 March 2026
• Malaysia Blocks Grindr and Blued. The Regulatory Risk GRND Investors Keep Ignoring. 26 February 2026
• Collective's 100K Users: A Trust Shift or Temporary Refuge? 23 September 2025
• UK's Age Verification Mandate: A Data Liability Minefield for Dating Apps 24 July 2025
• Gen Z's Oversharing Paradox: A Product Design Dilemma 9 July 2025
• Grindr's 26% Growth: Community Model Outpaces Swipe Giants 18 June 2025
• Bindr's Accidental Pivot: When the Side Hustle Outshines the Main Act 21 March 2025
• Mattr's Crowdfunding Gamble: Can Niche Apps Survive Without Match? 18 February 2025
• Le Club's Launch: Another Women-First Platform or a Real Solution? 6 February 2025
• Grindr's Valuation Surge: The Death Knell for One-Size-Fits-All Dating Apps 18 December 2024
• Feeld's $41.4M Revenue: Growth or Cultural Erosion? 9 December 2024
• Match and Bumble's Decline: Niche Platforms Are the Real Winners 28 October 2024
• Bindr's TechCrunch Spotlight: Can Fluidity-First Dating Find Revenue? 24 September 2024
• Bindr's $60K Win: A Signal of Interest or a Drop in the Ocean? 19 July 2024

Questions about HER

What is HER?

Dating and social app for LGBTQ+ women and queer people.

Who owns HER?

HER is owned by Match Group.

Where is HER based?

HER is based in USA.

When was HER founded?

HER was founded in 2013.