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    Daily News Wire
    True for Two's Marriage Pitch: Branding Without Substance?

    True for Two's Marriage Pitch: Branding Without Substance?

    True for Two launched nationwide in the US this month after testing in Dallas, positioning itself as a marriage-focused …

    Wednesday 10th June (18 hours ago) · 1 min readRead →
    Daily News Wire
    Bumble's 'Plans' Feature: A Desperate Gamble on Offline Monetisation?

    Bumble's 'Plans' Feature: A Desperate Gamble on Offline Monetisation?

    Bumble shares have plunged 86% from their February 2021 peak as the company pivots away from its core swiping product Th…

    Thursday 4th June (6 days ago) · 1 min readRead →
    Daily News Wire
    Breeze's UK Launch: Offline-First Model Meets Venue Reality

    Breeze's UK Launch: Offline-First Model Meets Venue Reality

    Breeze charges £9.50 per date booking rather than monthly subscription fees, monetising outcomes instead of access The p…

    Tuesday 2nd June · 1 min readRead →
    Daily News Wire
    Tinder's Diesel Partnership: A Fashion Fix for a Queer Credibility Crisis

    Tinder's Diesel Partnership: A Fashion Fix for a Queer Credibility Crisis

    Tinder and Diesel have partnered on a 17-piece Pride 2026 capsule collection, donating $100,000 each to LGBTQIA+ employm…

    Friday 29th May · 1 min readRead →
    Daily News Wire
    SURF's WSL Sponsorship: Strategic Growth or Expensive Hope?

    SURF's WSL Sponsorship: Strategic Growth or Expensive Hope?

    SURF has become the official dating partner for the World Surf League's US Open in Huntington Beach, running 25 July to …

    Wednesday 27th May · 1 min readRead →
    Daily News Wire
    Muzz's India Bet: Organic Growth or Vanity Metrics?

    Muzz's India Bet: Organic Growth or Vanity Metrics?

    Muzz has reached 10 million registered users globally, with India emerging as one of its fastest-growing markets despite…

    Thursday 23rd April · 1 min readRead →
    Daily News Wire
    PURE's Offline Gamble: A Sign of Dating Apps' Digital Struggles?

    PURE's Offline Gamble: A Sign of Dating Apps' Digital Struggles?

    PURE reports 95% year-on-year registration growth and projects $100 million in revenue The company's US campaign generat…

    Friday 10th April · 1 min readRead →
    Daily News Wire
    Matchmaker.com: Lead Gen in Disguise or Industry Game-Changer?

    Matchmaker.com: Lead Gen in Disguise or Industry Game-Changer?

    Matchmaker.com launched as a questionnaire-based referral platform connecting singles with professional matchmakers, bui…

    Tuesday 7th April · 1 min readRead →
    Daily News Wire
    UNC's Anchor App Bets on Real Dates Over Swipes. Will Gen Z Bite?

    UNC's Anchor App Bets on Real Dates Over Swipes. Will Gen Z Bite?

    Two UNC students launched Anchor, a dating app that skips swiping and arranges dates at specific venues based on availab…

    Wednesday 1st April · 1 min readRead →
    Daily News Wire
    Happn's Civic Push Is Smart Brand Strategy. The Activism Is a Bonus.

    Happn's Civic Push Is Smart Brand Strategy. The Activism Is a Bonus.

    38% of happn's Dutch users may skip municipal elections according to internal polling of 1,097 members 62% of surveyed D…

    Monday 16th March · 1 min readRead →
    Daily News Wire
    LegacyX Launches a Double-Date App Into the Most Crowded Corner of Dating

    LegacyX Launches a Double-Date App Into the Most Crowded Corner of Dating

    LegacyX, a London tech firm with no dating industry experience, has launched Vortex, an app centred on double dates rath…

    Tuesday 10th March · 1 min readRead →
    Daily News Wire
    Tinder's Creator Push Does Not Fix the Underlying Product Problem

    Tinder's Creator Push Does Not Fix the Underlying Product Problem

    Tinder appoints VCCP Social Club for UK social media and influencer marketing after competitive pitch Match Group report…

    Friday 6th March · 1 min readRead →