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    Daily News Wire
    Happn's Civic Push Is Smart Brand Strategy. The Activism Is a Bonus.

    Happn's Civic Push Is Smart Brand Strategy. The Activism Is a Bonus.

    38% of happn's Dutch users may skip municipal elections according to internal polling of 1,097 members 62% of surveyed D…

    Monday 16th March · 1 min readRead →
    Daily News Wire
    LegacyX Launches a Double-Date App Into the Most Crowded Corner of Dating

    LegacyX Launches a Double-Date App Into the Most Crowded Corner of Dating

    LegacyX, a London tech firm with no dating industry experience, has launched Vortex, an app centred on double dates rath…

    Tuesday 10th March · 1 min readRead →
    Daily News Wire
    Tinder's Creator Push Does Not Fix the Underlying Product Problem

    Tinder's Creator Push Does Not Fix the Underlying Product Problem

    Tinder appoints VCCP Social Club for UK social media and influencer marketing after competitive pitch Match Group report…

    Friday 6th March · 1 min readRead →
    Daily News Wire
    Snapchat Is Copying Instagram Copying TikTok. Dating Brands Are Caught in the Middle.

    Snapchat Is Copying Instagram Copying TikTok. Dating Brands Are Caught in the Middle.

    Snapchat will host its first creator awards ceremony, The Snappys, on 21st March 2026—five months after Instagram's Ring…

    Thursday 26th February · 1 min readRead →
    Daily News Wire
    TikTok and MLB Proved Short-Form Sports Has a Business Model. Dating Is Still Guessing.

    TikTok and MLB Proved Short-Form Sports Has a Business Model. Dating Is Still Guessing.

    TikTok and Major League Baseball have announced a global content partnership focused on sports highlights and game recap…

    Wednesday 25th February · 1 min readRead →
    Daily News Wire
    Match Group Hired a Roblox Executive to Fix Engagement. That Tells You Everything About the Problem.

    Match Group Hired a Roblox Executive to Fix Engagement. That Tells You Everything About the Problem.

    Match Group is appointing Manuel Bronstein (former Roblox CPO) and Raina Moskowitz (CEO of The Knot Worldwide) to its bo…

    Wednesday 25th February · 1 min readRead →
    Daily News Wire
    Nuzzl Launches in Austin With a Niche So Tight It May Never Scale

    Nuzzl Launches in Austin With a Niche So Tight It May Never Scale

    Nuzzl, a dog-focused dating app, launches in Austin on 21 February with a brewery event at Central Machine Works Approxi…

    Tuesday 17th February · 1 min readRead →
    Daily News Wire
    FilipinaMeet Prioritised Trust Over Growth. In Its Market, That Was the Right Call.

    FilipinaMeet Prioritised Trust Over Growth. In Its Market, That Was the Right Call.

    FilipinaMeet launched 1 January 2025 with 20,000 signups in six weeks Philippines has over 110 million people with smart…

    Tuesday 17th February · 1 min readRead →
    Daily News Wire
    Happn's 'Single Support' Campaign Is Better Positioning Than the App Deserves

    Happn's 'Single Support' Campaign Is Better Positioning Than the App Deserves

    Happn is offering three Dutch singles up to €1,500 towards housing costs between 14–23 February as part of its "Single S…

    Friday 13th February · 1 min readRead →
    Daily News Wire
    Smitten's 'Break Up' Campaign Is a Bold Bet That Will Either Build a Brand or Bury One

    Smitten's 'Break Up' Campaign Is a Bold Bet That Will Either Build a Brand or Bury One

    Smitten, an Icelandic dating app, launched a provocative campaign in Sweden with slogans like "Just break up" and "You d…

    Thursday 12th February · 1 min readRead →
    Daily News Wire
    RAW's Valentine's Campaign Admits: The App Is the Obstacle

    RAW's Valentine's Campaign Admits: The App Is the Obstacle

    RAW's Valentine's Day campaign curates men into pet-adoption-style profile cards, funneling matches directly into hosted…

    Tuesday 10th February · 1 min readRead →
    Daily News Wire
    Bumble's Regional Rollback: A Retreat from Its Core Differentiator

    Bumble's Regional Rollback: A Retreat from Its Core Differentiator

    Bumble has reversed Opening Moves in Mexico and Australia, reinstating women-message-first less than a year after launch…

    Monday 9th February · 1 min readRead →