Pop the Balloon app
In short: Luv or Pop is a dating and social app inspired by the YouTube show Pop the Balloon or Find Love. It was created by the show's makers, Bolia Matundu and Arlette Amuli, and is published by Daballoon Entertainment LLC. Users collect or pop balloons instead of swiping. It matters as a creator-led app that tests whether a viral dating format can hold users.
Key facts
| Type | Dating app |
|---|---|
| Founded | 2026 |
| Status | Active |
| Website | luvorpop.com |
| App name | Luv or Pop, the dating app linked to the show Pop the Balloon or Find Love [Essence, March 2026] |
| Founders | Founded by Bolia Matundu (BM) and co-founded by Arlette Amuli, the husband-and-wife creators of the show [Luv or Pop - App Store, 2026] |
| Publisher | Daballoon Entertainment LLC (App Store seller and developer) [Luv or Pop App - App Store, 2026] |
| Core mechanic | Users collect balloons for people they like and pop balloons for those they do not, instead of swiping. Match Lock pauses other conversations once two people match. [AfroTech, 13 March 2026] |
| Identity verification | The creators say users must verify their identity before creating profiles [AfroTech, 13 March 2026] |
| Launch timing | Essence reports the app launched in February 2026. Google Play data shows it available since February 2026. Dating News says beta testing began in early March 2026. [Dating News, 2026] |
| Pricing | Free to download with in-app purchases. App Store lists a monthly subscription at USD 14.99 with a 7 day free trial, plus quarterly (USD 29.99) and yearly (USD 119.99) plans. [Luv or Pop App - App Store, 2026] |
| Platforms | Listed on the Apple App Store and Google Play; rated 18+ on iOS [Luv or Pop - Google Play, 2026] |
| Parent show | Pop the Balloon or Find Love debuted on YouTube in December 2023; a Netflix live adaptation hosted by Yvonne Orji launched in 2025, with the creators as executive producers [UrbanGeekz, March 2026] |
| Audience and downloads | Official site claims 1.59M+ YouTube subscribers and 30K+ app downloads [Luv or Pop official site, 2026] |
| Official website | luvorpop.com [Luv or Pop official site, 2026] |
About Pop the Balloon app
Luv or Pop is a dating and social app inspired by the YouTube series Pop the Balloon or Find Love. In the show, singles meet face to face and pop a balloon to signal that they are not interested. The app carries this over: users collect balloons for people they like and pop balloons for those they do not, rather than swiping. The App Store lists Daballoon Entertainment LLC as the seller, and the listing credits Bolia Matundu (known as BM) as founder and Arlette Amuli as co-founder. Both are the creators of the show.
The app says it limits concurrent conversations. Its Match Lock feature pauses other chats once two users choose each other. Discovery is based on stated preferences, and the creators say users must verify their identity before building a profile. Some unmatched show contestants are said to be on the platform. Press coverage says the app is open to all users but gives particular attention to Black relationships. Later versions listed on the App Store add live video dates, voice and video calls, and community posts. The App Store lists subscriptions from monthly to yearly, with the monthly plan at USD 14.99.
Reports differ slightly on launch timing. Essence says it launched in February 2026, while Dating News says beta testing began in early March 2026. The official site claims more than 30,000 downloads and about 1.59 million YouTube subscribers. App Store reviews are mixed, with users citing a small user base. The show also has a Netflix adaptation, which gives the app a large existing audience. Whether that audience turns into active daters is not yet clear. The sources seen do not state the company's headquarters.
Stories about Pop the Balloon app
- Pop the Balloon's App: Spectacle or Sustainable Matchmaking?
Pop the Balloon or Find Love, a YouTube dating show, has launched a dating app with its cast members, testing whether spectacle can keep users.
Questions about Pop the Balloon app
What is the Pop the Balloon app called?
The app is called Luv or Pop. It was made by the creators of the YouTube show Pop the Balloon or Find Love.
Who is behind Luv or Pop?
The App Store lists Bolia Matundu (BM) as founder and Arlette Amuli as co-founder. Daballoon Entertainment LLC is the publisher.
How does Luv or Pop work?
Users collect balloons for people they like and pop balloons for those they do not. When two people match, Match Lock pauses their other conversations.
How much does Luv or Pop cost?
It is free to download. The App Store lists in-app subscriptions, including a monthly plan at USD 14.99 with a 7 day free trial.
What is Pop the Balloon app?
Luv or Pop is a dating and social app inspired by the YouTube show Pop the Balloon or Find Love. It was created by the show's makers, Bolia Matundu and Arlette Amuli, and is published by Daballoon Entertainment LLC. Users collect or pop balloons instead of swiping.
When was Pop the Balloon app founded?
Pop the Balloon app was founded in 2026.
Also known as: Daballoon Entertainment, LoP, Pop the Balloon or Find Love app.