Zaahirah Adam
In short: Zaahirah Adam is the founder of hati, a UK dating app launched in 2025 that replaces messaging with short phone calls. On Dragons' Den in February 2026 she secured £150,000 from Steven Bartlett for 30% of the company.
Key facts
| Role | Founder & CEO |
|---|---|
| Organisation | hati |
| LinkedIn profile |
Biography
Zaahirah Adam founded hati in 2025. The app replaces text messaging with a five-minute phone call between matches, uses voice and video profiles instead of static photos and requires users to be verified by three friends. It plans to earn commission on scheduled dates, with dating coaching to follow. On Dragons' Den, broadcast in February 2026, Adam asked for £150,000 for 5% of the company; Steven Bartlett invested £150,000 for 30%, implying a valuation of about £500,000. At the time of filming hati had about 5,000 downloads and Adam reported revenue of £48 to date. The other investors on the panel declined to invest.
Stories about Zaahirah Adam
- Steven Bartlett backs hati, a dating app that swaps chat for phone calls
Steven Bartlett invested £150,000 for 30% of hati, a UK dating app built on five-minute phone calls, which had £48 of revenue when it pitched.
Questions about Zaahirah Adam
Who is Zaahirah Adam?
Zaahirah Adam is the founder of hati, a UK dating app launched in 2025 that replaces messaging with short phone calls. On Dragons' Den in February 2026 she secured £150,000 from Steven Bartlett for 30% of the company.
What is Zaahirah Adam's current role?
Zaahirah Adam is Founder & CEO at hati.