Paolo Lorenzoni

In short: Paolo Lorenzoni is Vice President of Marketing for EMEA at Tinder, owned by Match Group. In 2026 he was the company's spokesperson on its TikTok reality series Double Date Island, its Formula E sponsorship and its Double Date feature campaign, which makes him a useful source on how Tinder markets to Gen Z in Europe.

Key facts

RoleVice President of Marketing, EMEA
OrganisationTinder
RoleTinder VP Marketing EMEA; described the TikTok Double Date Island partnership as being about 'authentic, social-first experiences' [Dating Industry Insights, 23 June 2026]
RoleAs Tinder's VP of Marketing for EMEA, cited Formula E's emphasis on inclusion as a key driver of the partnership [Dating Industry Insights, 16 July 2026]
RoleAs Tinder's VP of marketing for EMEA, said Double Date gives people a lower-pressure way to connect by bringing friends into the experience [Dating Industry Insights, 29 July 2026]

Biography

Paolo Lorenzoni is Vice President of Marketing for Europe, the Middle East and Africa (EMEA) at Tinder, the dating app owned by Match Group. In 2026 he was quoted by Dating Industry Insights and trade press on several Tinder brand and product campaigns.

In June 2026 he described Tinder's partnership with TikTok on Double Date Island, a long-form reality series following friend pairs from eight countries who use Tinder's group dating feature, as being about authentic, social-first experiences. The series involves Studio 55, part of ITV Studios, and Cowshed Studios, and is exclusive to TikTok for users aged 18 and over.

In July 2026 he cited Formula E's emphasis on inclusion as a key driver of Tinder becoming presenting sponsor of the 2026 London E-Prix, held on 15 and 16 August at ExCeL London. Later that month, when Tinder launched its Dump Traditional Dating campaign to promote Double Date, he said Gen Z is looking for something more social, relaxed and fun, and that the feature gives people a lower-pressure way to connect by bringing friends into the experience. His earlier career has not been verified.

Career

  • Vice President of Marketing, EMEA, Tinder

Also mentioned in

Questions about Paolo Lorenzoni

Who is Paolo Lorenzoni?

Paolo Lorenzoni is Vice President of Marketing for EMEA at Tinder.

Which Tinder campaigns has Paolo Lorenzoni spoken about?

In 2026 he spoke about the TikTok series Double Date Island, the Formula E London E-Prix sponsorship and the Double Date feature campaign.

What is Paolo Lorenzoni's current role?

Paolo Lorenzoni is Vice President of Marketing, EMEA at Tinder.

Sources

  1. Dating Industry Insights: Tinder's Reality Show Gamble: A Desperate Bid for Relevance?
  2. Dating Industry Insights: Tinder's Formula E Sponsorship: Marketing Theatre or Real Strategy?
  3. Dating Industry Insights: Tinder's 'Double Date' Campaign: A Desperate Bid to Woo Gen Z

Last checked 20 October 2026. Something wrong or out of date? Suggest a correction.