Score

Key facts

About Score

Score is a dating app that puts financial reliability at the centre of its pitch. It was created by Luke Bailey, co-founder and chief executive of the fintech firm Neon Money Club, and first launched on 12 to 14 February 2024 as a limited pop-up. In that first version, applicants needed a credit score of at least 675, checked by a soft pull that did not affect their credit. Scores were not shown to other users and were not used to rank matches. Neon Money Club planned a 90-day run, then kept the app open for about six months and shut it in early August 2024. TechCrunch reported around 18,000 users at the time, while later coverage of the relaunch cites 50,000.

Bailey relaunched Score on a permanent basis in February 2026. A press release dated 13 February 2026 from New York says the app is open to everyone. The App Store listing names Diet Brands Inc. as the seller and describes two tiers. The basic tier is free and needs no verification. The verified tier costs $9.99 a month and uses Equifax identity and credit checks. It adds a profile badge, direct messages before matching, one-minute video intros and a nearby-member feature called Beacon. The company says it plans to expand outside the US, starting with Canada.

For the dating industry, Score is a small but much discussed example of financial status used as a product feature. Critics called the original version classist, and Bailey has rejected that charge. The use of a credit bureau for identity checks also raises data privacy questions. Dating Industry Insights has cited Score as an example of the wealth-focused app trend, although its October 2024 article names a different founder, Adam Ezra. Other sources found here name Luke Bailey.

Stories about Score

• Credit Scores in Dating: Monetising Economic Anxiety or User Demand? 14 October 2024
  Wealth-focused dating apps have raised over $50M since 2020, according to Bloomberg, and 31% of US singles would consider filtering by credit score, says Match.

Questions about Score

What is Score?

Score is a dating app that uses credit score verification as its main feature. It first ran in 2024 as a pop-up and was relaunched in February 2026 for iOS.

Who founded Score?

TechCrunch and other outlets name Luke Bailey, co-founder and CEO of Neon Money Club, as the creator. A DII article from October 2024 names a different founder, Adam Ezra, which other sources do not support.

Do you need a minimum credit score to join Score now?

No. Since the 2026 relaunch anyone can join the free basic tier. The verified tier needs identity and credit verification through Equifax, using a soft check.

How much does Score cost?

The App Store lists the app as free with in-app purchases. The Verified subscription is $9.99 a month.

Is Score still operating?

It shut down in August 2024 and was relaunched in February 2026. It was listed on the App Store when checked.

Where is Score based?

Score is based in New York, United States.

When was Score founded?

Score was founded in 2024.

Sources

1. Score, the dating app for people with good credit, is back (TechCrunch)
2. Score is a new dating app for people with good to excellent credit (TechCrunch)
3. Score, the dating app for people with good to excellent credit, quietly shuts down (TechCrunch)
4. Score Dating App Official Press Release
5. Score Dating + Good Credit - App Store
6. A Dating App Based on Users' Credit Scores Is Making a Comeback (Gizmodo)