Jessica Alderson
In short: Jessica Alderson is co-founder and CEO of So Syncd, a dating app that matches people by personality type. She chaired the Online Dating and Discovery Association from September 2023 to August 2026.
Key facts
| Role | Co-Founder & CEO |
|---|---|
| Organisation | So Syncd |
| LinkedIn profile |
Biography
Jessica Alderson co-founded So Syncd with Louella Alderson after leaving a job at an investment bank. The app, launched during the Covid-19 pandemic, matches users using Myers-Briggs personality types through a free five-minute test. In April 2021 So Syncd closed a $1 million round led by Upscalers Investment Club, with KM Capital and angel investors participating, and by October 2021 it reported 100,000 users. Alderson is also a relationship coach and comments in the media on dating behaviour. In September 2023 she was appointed chair of the Online Dating and Discovery Association (ODDA), the industry trade body. She announced in August 2026 that she was stepping down after about three years in the role.
Stories about Jessica Alderson
- ODDA Loses Chair Amid Regulatory Storm: Leadership Void or Strategic Reset?
So Syncd co-founder Jessica Alderson has resigned as ODDA Chair after about three years, with no successor named and no public reason given.
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Questions about Jessica Alderson
Who is Jessica Alderson?
Jessica Alderson is co-founder and CEO of So Syncd, a dating app that matches people by personality type. She chaired the Online Dating and Discovery Association from September 2023 to August 2026.
What is Jessica Alderson's current role?
Jessica Alderson is Co-Founder & CEO at So Syncd.