RAW

RAW is an authenticity-focused dating app requiring daily unedited dual-camera selfies for all users, positioning itself against the filtered aesthetic culture dominating mainstream dating platforms. The app's central premise is that meaningful connections require genuine self-presentation, with every user required to post a new real-time photo each day using the in-app camera—randomized time prompts prevent users from preparing perfectly-shot content and create spontaneity and authenticity in visual representation.

RAW differentiates through mandatory 100% user verification ensuring catfish elimination, prohibition of filtered or AI-generated images, and a commitment to verifying both front and back selfies through facial recognition and behavioral analysis. The platform's business model centers on preventing fake profiles and scams through technological barriers rather than post-hoc moderation, appealing to users fatigued by inauthenticity on mainstream apps.

RAW's founding story reflects frustration with the gap between dating app aesthetics and real-world appearance, with the company building technology specifically addressing photo manipulation and verification at platform entry rather than reliance on community reporting. Currently focused on US and UK markets, RAW demonstrates strong viral traction among users prioritizing authentic visual representation and genuine connections. The app represents a growing market segment rejecting curated dating profiles in favor of real-time authenticity.