---
title: "Thursday — Dating App Profile | DII"
url: https://www.datingindustryinsights.com/products/thursday
description: "Once-weekly dating app emphasizing intentional real-world meetups. Unique cadence reduces digital fatigue and encourages genuine connections."
lang: en-GB
---

Image: Thursday logo (https://img.logo.dev/thursday.dating?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=128&format=png&fallback=monogram)

Dating App

# Thursday

Once-a-week dating app focused on real-world meetups.

UK Founded 2021 Website (https://thursday.dating/)

Parent Company Thursday (https://www.datingindustryinsights.com/companies/thursday)

## Thursday News Coverage

20 articles

### Thursday's Bold Pivot: Can Bookstore Mixers Outperform Dating Apps?

Thursday operates in-person dating events across 150 cities globally after shuttering its digital platform entirely Bumble reported 49% adjusted EBITDA margins in Q4 2024, whilst Thursday faces venue …

Financial & Investor 27 Aug 2026
https://www.datingindustryinsights.com/news/thursday-app-culver-city-dating-mixer

### Run Clubs Aren't Replacing Dating Apps—They're Exposing Their Flaws

Sydney Run Club attracts 200-600 participants weekly to sessions at Ramsgate Beach and Bondi Beach The club explicitly does not market itself as a dating service, only asking members to introduce them…

Technology & AI Lab 24 Aug 2026
https://www.datingindustryinsights.com/news/sydney-single-dating-offline-meetups

### Mattr's 'Pitch My Queer Bestie' Event: Social Proof as Product Strategy

Mattr hosted a sold-out 'Pitch My Queer Bestie' event in Edinburgh on 31 July in partnership with Diageo and Edinburgh Pride The event format requires friends to deliver five-slide presentations vouch…

Community & Directory 12 Aug 2026
https://www.datingindustryinsights.com/news/mattr-queer-dating-event-edinburgh

### Dating Apps Shrink Age Gaps: A Product Design Reckoning

Singles who met online had 37.4% lower odds of having an age gap of six years or more, according to analysis of 3,292 U.S. adults Same-sex couples met partners through dating platforms at three times …

Data & Analytics 11 Aug 2026
https://www.datingindustryinsights.com/news/study-dating-apps-reinforce-age-similarity

### TUGG's AI Compatibility Claim: Innovation or Just Another Quiz?

71% of US dating app users report frustration with existing platforms, according to Pew Research Tinder's paying subscriber base has declined for six consecutive quarters as of Q3 2024 43% of UK adult…

Technology & AI Lab 11 Aug 2026
https://www.datingindustryinsights.com/news/ni-startup-tugg-compatibility-ai-dating

### Bumble's Swipe Pivot: Innovation or Desperation?

Bumble added just 200,000 paying users in Q2 2026, down from 400,000 in the same period last year Match Group's Hinge added 1.1 million downloads in Q1 2026 and continues to grow revenue per user fast…

Financial & Investor 7 Aug 2026
https://www.datingindustryinsights.com/news/bumble-teases-offline-swipeless-future

### Meet Me at The Bar: Can Venue-Based Dating Solve Messaging Fatigue?

Eight bars in Riga are testing Meet Me at The Bar, a dating app showing who's at each venue in real time The platform bypasses messaging entirely, displaying users already at or heading to participati…

Technology & AI Lab 5 Aug 2026
https://www.datingindustryinsights.com/news/latvian-bars-test-location-based-app

### Breeze's Group Dates: A Retreat from Digital or a Revenue Revolution?

Breeze ran 500 pilot events in London attracting 3,500 participants at £25 per head Match Group's paying user count dropped 6% year-on-year in Q3 2024 Comparable group dating services report 70% of pa…

Financial & Investor 3 Aug 2026
https://www.datingindustryinsights.com/news/breeze-launches-group-dates-format

### Lamu's £7.50 Paywall: A Test of Whether Users Will Pay for Less

Lamu launches with £7.50 monthly paywall before users see any matches, inverting the industry's freemium model Platform limits distribution to one to two matches per week and withholds photos until mu…

Technology & AI Lab 20 Mar 2026
https://www.datingindustryinsights.com/news/lamu-uses-ai-for-matchmaking

### Gen Z's TikTok Paradox: Distrust Fuels Dating App Dissonance

65% of Gen Z singles open TikTok daily despite 60% reporting decreased trust in the platform 42% of Gen Z say they prioritise face-to-face socialising, with 19% recommitting to offline dating 37% of G…

Data & Analytics 20 Mar 2026
https://www.datingindustryinsights.com/news/gen-z-social-media-tiktok-trends

### Tinder's AI Camera Roll Scan: A Retention Gamble Wrapped in Privacy Risks

Tinder revenue fell 6% year-over-year in Q4 2024, with engagement metrics showing particular weakness The app now offers AI-powered camera roll scanning to infer personality traits and curate daily ma…

Technology & AI Lab 18 Mar 2026
https://www.datingindustryinsights.com/news/tinder-ai-features-scan-camera-rolls

### Begins' AI Overhaul: Efficiency or Algorithmic Overreach?

Begins, a South Korean dating app, has introduced AI matching that assesses 'lifestyle alignment' and 'genuine compatibility', limiting who users can meet South Korea has the world's lowest fertility …

Technology & AI Lab 17 Mar 2026
https://www.datingindustryinsights.com/news/begins-revamps-matching-ai-driven-values

### Tinder's Events Pivot Is a Retention Play, Not a Product Strategy

Tinder announces Events tab launching in beta late May/early June, marking first major pivot to in-person meetups Match Group paying subscribers dropped 6% year-on-year in Q4 2024, with Tinder cited a…

Technology & AI Lab 13 Mar 2026
https://www.datingindustryinsights.com/news/tinder-ai-upgrades-event-video-dating

### Bumble Is Killing the Swipe. Here Is What It Is Betting On Instead.

Bumble will trial the removal of swiping in select markets this year, replacing it with an AI assistant called Bee and narrative-based profile chapters rolling out globally by spring 2026 Match Group …

Technology & AI Lab 13 Mar 2026
https://www.datingindustryinsights.com/news/bumble-unveils-ai-assistant-bee

### LegacyX Launches a Double-Date App Into the Most Crowded Corner of Dating

LegacyX, a London tech firm with no dating industry experience, has launched Vortex, an app centred on double dates rather than traditional one-on-one matching The top five dating apps accounted for 8…

Daily News Wire 10 Mar 2026
https://www.datingindustryinsights.com/news/legacyx-expands-portfolio-vortex-dating

### Pinterest Knows What Singles Want Before Dating Apps Do. That Is the Problem.

Pinterest searches for 'no phone summer' climbed 340% year-over-year, with 'screen free activities' up 200% The platform reaches 40% of US parents and 52% of expecting parents, according to its own da…

Financial & Investor 26 Feb 2026
https://www.datingindustryinsights.com/news/pinterest-parenting-trend-report-2026

### Match Group Hired a Roblox Executive to Fix Engagement. That Tells You Everything About the Problem.

Match Group is appointing Manuel Bronstein (former Roblox CPO) and Raina Moskowitz (CEO of The Knot Worldwide) to its board, marking the fifth and sixth new directors in two years During Bronstein's t…

Daily News Wire 25 Feb 2026
https://www.datingindustryinsights.com/news/match-group-appoints-new-board-members

### DUA AG Bought IRLY. The Acquisition Logic Raises More Questions Than It Answers.

DUA AG has acquired Vancouver-based personality-first dating app IRLY in an undisclosed all-cash deal IRLY emerged from UBC's entrepreneurship programme with internet personality Cameron Dallas as co-…

Financial & Investor 13 Feb 2026
https://www.datingindustryinsights.com/news/irly-app-acquisition-dating-group-dua

### Singles Events Surge: A Symptom of App Fatigue, Not a Disruption

Match Group reported a 6% year-on-year decline in paying subscribers in Q3 2024, falling to 10.3 million users Bumble's revenue growth slowed to just 7% in Q3 2024, missing analyst expectations Single…

Data & Analytics 13 Feb 2026
https://www.datingindustryinsights.com/news/offline-singles-mixers-gain-popularity

### X's API Ban on InfoFi Apps: A Warning Shot for Incentive Models

X has revoked API access for 'infoFi' apps that reward users with tokens or perks for posting promotional content The platform's head of product cites "tremendous amount of AI slop & reply spam" as th…

Regulatory Monitor 16 Jan 2026
https://www.datingindustryinsights.com/news/x-cuts-api-incentivized-posting-policy

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