# Rodeo

> Source: https://www.datingindustryinsights.com/products/rodeo | Publisher: Dating Industry Insights (High Intent Media Inc) | Last checked: 2026-10-20


**In short:** Rodeo is an app that turns content saved from social media into real-world plans with friends and family, founded by former Hinge executives Sam Levy and Tim MacGougan. It announced an $8.5 million seed round on 3 March 2026 and had about 20,000 beta users. It matters as a spin-out from dating into friendship planning.

## Key facts

- Type: Service
- Founder: Rodeo was founded by Sam Levy, formerly Hinge's chief operating officer, and Tim MacGougan, formerly its chief product officer; both left Hinge in 2022 (2026-03-04) [source](https://www.forbesargentina.com/negocios/se-cansaron-perderse-planes-tiktok-crearon-una-app-levantaron-us-85-millones-revolucionar-redes-n87210)
- Funding: Rodeo announced an $8.5 million seed round on 3 March 2026, led by Foundry with 359 Capital and Oceans also named (2026-03-03) [source](https://www.globaldatinginsights.com/featured/former-hinge-execs-raise-8-5m-for-rodeo-social-app/)
- Users: About 20,000 people used Rodeo during its beta, with access expected to expand to up to 50,000 users (2026-03-04) [source](https://www.forbesargentina.com/negocios/se-cansaron-perderse-planes-tiktok-crearon-una-app-levantaron-us-85-millones-revolucionar-redes-n87210)
- Fact: Rodeo turns content saved from social media into real-world plans, extracting addresses, reservation links and tickets into a calendar-style view (2026-03-04) [source](https://www.globaldatinginsights.com/featured/former-hinge-execs-raise-8-5m-for-rodeo-social-app/)
- Revenue: Rodeo has no revenue yet and no settled monetisation plan (2026-03-04) [source](https://www.forbesargentina.com/negocios/se-cansaron-perderse-planes-tiktok-crearon-una-app-levantaron-us-85-millones-revolucionar-redes-n87210)

## About

Rodeo is a social planning app founded by Sam Levy and Tim MacGougan, both former Hinge executives. Levy was Hinge's chief operating officer and MacGougan its chief product officer, and both left Hinge in 2022. Levy is Rodeo's chief executive and MacGougan leads technology. The app turns content saved from social media into real-world plans with friends and family. It pulls details such as addresses, reservation links and event tickets from shared content and organises them in a calendar-style interface. It is not a dating app, but its founders come from the dating industry and it targets the logistics of meeting people in person. On 3 March 2026 Rodeo announced an $8.5 million seed round. Global Dating Insights and Forbes Argentina, citing Forbes, report Foundry as lead investor, with 359 Capital and Oceans also named. About 20,000 people used the app during its beta, and the founders said they expected access to expand to up to 50,000 users. Forbes Argentina reports that $250,000 of the round was set aside for a small group of influential creators, and that Rodeo has no revenue yet and no settled monetisation plan. The coverage does not state a headquarters location or website.

## Timeline

- 4 March 2026: Funding: Coefficient Capital (lead), Forerunner Ventures, ex-Match Group executives, $8.5M seed

## Stories about Rodeo

- [Rodeo's $8.5M Bet: Hinge Founders Pivot from Dating to Friendship Logistics](https://www.datingindustryinsights.com/news/former-hinge-execs-raise-rodeo) (2026-03-04)

## Questions



**Who founded Rodeo?** Sam Levy and Tim MacGougan, both former Hinge executives, founded Rodeo.

**How much did Rodeo raise?** Rodeo announced an $8.5 million seed round on 3 March 2026.

**What does Rodeo do?** Rodeo turns content saved from social media into real-world plans with friends and family.

**What is Rodeo?** Rodeo is an app that turns content saved from social media into real-world plans with friends and family, founded by former Hinge executives Sam Levy and Tim MacGougan. It announced an $8.5 million seed round on 3 March 2026 and had about 20,000 beta users. It matters as a spin-out from dating into friendship planning.

**What is Rodeo's latest deal?** Funding: Coefficient Capital (lead), Forerunner Ventures, ex-Match Group executives, $8.5M seed, 4 March 2026.


---
Canonical: https://www.datingindustryinsights.com/products/rodeo