--- title: "OkCupid — Dating App Profile | DII" description: "Advanced question-based compatibility matching powered by proven algorithms. Analyze personality, values, and interests for deeper connection potential." lang: en-GB json-ld: | [ { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.datingindustryinsights.com/" }, { "@type": "ListItem", "position": 2, "name": "Products", "item": "https://www.datingindustryinsights.com/directory" }, { "@type": "ListItem", "position": 3, "name": "OkCupid" } ] }, { "@context": "https://schema.org", "@type": "SoftwareApplication", "name": "OkCupid", "url": "https://okcupid.com", "description": "Question-based matching platform using compatibility algorithms.", "applicationCategory": "DatingApplication", "operatingSystem": "iOS, Android", "author": { "@type": "Organization", "name": "Match Group", "url": "https://www.datingindustryinsights.com/companies/match-group" } } ] --- [![Dating Industry Insights](/assets/dii-logo-footer-B-hNTbau.webp)](/)[A High Intent Media Brand](https://www.highintentmediagroup.com) [About](/about) [Companies](/companies "Dating App Companies") [Products](/directory "Dating Products & Features") [People](/people "Industry People & Executives") [News](/news "Dating Industry News") [Reports](/reports "Market Reports & Data") [Resources](/resources "Industry Resources") Log InRegister Free [Home](/)[Products](/directory)OkCupid ![OkCupid logo](https://img.logo.dev/okcupid.com?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=128&format=png&fallback=monogram) Dating App # OkCupid Question-based matching platform using compatibility algorithms. USA Founded 2004 [Website](https://okcupid.com) [ M Parent Company Match Group ](/companies/match-group) ## More from Match Group [![Archer logo](https://img.logo.dev/name/Archer?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Archer Dating App ](/products/archer-app)[![Azar logo](https://img.logo.dev/name/Azar?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Azar Dating App ](/products/azar)[![BLK logo](https://img.logo.dev/name/BLK?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)BLK Dating App ](/products/blk)[![Chappy logo](https://img.logo.dev/name/Chappy?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Chappy Dating App ](/products/chappy)[![Chispa logo](https://img.logo.dev/name/Chispa?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Chispa Dating App ](/products/chispa)[![Fruitz logo](https://img.logo.dev/name/Fruitz?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Fruitz Dating App ](/products/fruitz) ## OkCupid News Coverage 20 articles [ ### TUGG's AI Compatibility Claim: Innovation or Just Another Quiz? 71% of US dating app users report frustration with existing platforms, according to Pew Research Tinder's paying subscriber base has declined for six consecutive quarters as of Q3 2024 43% of UK adult… Technology & AI Lab 11 Aug 2026 ](/news/ni-startup-tugg-compatibility-ai-dating)[ ### Michael Kaye's Exit Signals the End of Traditional Dating App PR Michael Kaye is departing Match Group after seven years leading communications for brands including OkCupid, with his final day scheduled for late April 2025 Match Group eliminated approximately 8% of… Daily News Wire 6 Aug 2026 ](/news/michael-kaye-leaves-match-group)[ ### CMB's 2.0 Update: Intentional Dating or Desperate Rebranding? Coffee Meets Bagel reports 30% increase in messages sent with likes and 21% rise in profile viewing time since June 2024 rollout of version 2.0 Company claims 260 million lifetime matches across its 1… Technology & AI Lab 27 Jul 2026 ](/news/coffee-meets-bagel-worldwide-dating-control)[ ### Happn's Civic Push Is Smart Brand Strategy. The Activism Is a Bonus. 38% of happn's Dutch users may skip municipal elections according to internal polling of 1,097 members 62% of surveyed Dutch users intend to vote, higher than typical municipal turnout of 50-55% Only … Daily News Wire 16 Mar 2026 ](/news/happn-dutch-voting-campaign-dating-statistics)[ ### Tinder's $60.5M Settlement: Age-Based Pricing's Legal Reckoning Tinder agreed to pay $60.5M to settle a class action lawsuit over age-based pricing discrimination affecting subscribers over 30 Users over 30 were charged double or triple younger users—$19.99 monthl… Regulatory Monitor 5 Mar 2026 ](/news/tinder-plus-gold-discrimination-settlement-news)[ ### Bumble's Data Breach Lawsuit: A Business Model, Not Just a Security Flaw Bumble faces Texas class-action lawsuit over ransomware attack allegedly exposing over 30 GB of user records including names, Social Security numbers, and dating preferences ShinyHunters ransomware gr… Regulatory Monitor 2 Mar 2026 ](/news/bumble-lawsuit-over-preventable-data-breach)[ ### Malaysia Blocks Grindr and Blued. The Regulatory Risk GRND Investors Keep Ignoring. Malaysia's MCMC has blocked Grindr and Blued, affecting a market of 33 million people in the most explicit state-level ban on mainstream LGBTQ+ dating platforms in Southeast Asia Section 377 of Malays… Regulatory Monitor 26 Feb 2026 ](/news/malaysia-blocks-lgbtq-dating-apps)[ ### Ember's Anti-Swipe Model Targets Match and Bumble's Revenue Assumptions Match Group share price has fallen over 60% from its 2021 peak due to stagnating Tinder growth and margin compression Bumble stock has collapsed roughly 80% since its IPO as dating app satisfaction pl… Financial & Investor 19 Feb 2026 ](/news/ember-ai-dating-app-revolutionizes-matches)[ ### Match Group's Data Breach: The Third-Party Risk Nobody Sees ShinyHunters claims to have stolen 10 million records from Match Group platforms including Hinge, OkCupid, and Match.com The alleged breach occurred through mobile attribution provider AppsFlyer, not … Regulatory Monitor 29 Jan 2026 ](/news/match-group-data-breach-10-million)[ ### Match Group's Her Campaign: Authenticity Test or Portfolio Play? Match Group acquired Her in 2025, marking its entry into dedicated sapphic dating 68% of Her users surveyed are slowly returning to dating this winter, with 67% citing healing and emotional depth as p… Financial & Investor 14 Jan 2026 ](/news/her-launches-sapphic-restart-campaign)[ ### Match Group's AI Hype: A Desperation Play in Disguise Match Group's share price has collapsed over five years as the company struggles to convert free users into paying subscribers Bumble cut its workforce in 2025 as paid user numbers declined, signallin… Financial & Investor 8 Jan 2026 ](/news/dating-apps-ai-reverse-swipe-fatigue)[ ### Match Group's Hinge Bet: A $1B Lifeline or a Delusional Gamble? Match Group targeting $1bn revenue from Hinge by 2027, requiring 10-12% compound annual growth from current $700-750m base Tinder losing grip on Gen Z users despite remaining majority of Match's reven… Financial & Investor 11 Sept 2025 ](/news/match-group-product-led-turnaround-strategy)[ ### Match's Cultural AI Bet: A Retention Fix or Algorithmic Theatre? Match Group has integrated Qloo's AI recommendation engine into four niche dating apps: BLK, Chispa, Upward, and Yuzu Initial testing showed a 70% increase in likes, though conversion data has not bee… Financial & Investor 18 Jul 2025 ](/news/cultural-ai-qloo-match-niche-apps)[ ### Match and Bumble's $4B Haul: Monetising Frustration, Not Growth Tinder, Bumble and Hinge generated $4 billion in revenue since January 2024, with April 2025 marking the highest monthly revenue at $311 million Tinder's revenue jumped 35% year-over-year whilst activ… Data & Analytics 29 May 2025 ](/news/dating-app-giants-user-spending-growth)[ ### Match Group's Pairs Returns to South Korea: AI or Just Marketing? Match Group is relaunching Pairs in South Korea after a seven-year absence, deploying a proprietary "Real Mind Matching" AI algorithm The company previously operated in the market from approximately 2… Daily News Wire 22 Apr 2025 ](/news/match-group-expands-pairs-app-korea)[ ### Tinder's ExCycle: Retention Strategy or Brand Theatre? Tinder is operating a clothing upcycling pop-up in New York on 15–16 February where singles can transform garments from past relationships into new pieces The ExCycle initiative follows last year's In… Financial & Investor 4 Apr 2025 ](/news/tinder-breakup-recovery-excycle-fashion-initiative)[ ### Match Group's CEO Swap: A Financial Fix for a Product Crisis? Match Group shares fell 9% after appointing Spencer Rascoff as CEO and projecting 2025 revenue of $3.43B to $3.48B, missing the $3.53B analyst consensus Q4 revenue reached $900M, up just 1% year-on-ye… Financial & Investor 24 Feb 2025 ](/news/match-names-new-ceo-sluggish-engagement)[ ### Dating Apps Break Barriers, But Racial Bias Remains Unchecked Dating apps connect partners across religious, educational, and geographical boundaries more effectively than offline meetings, according to University of New Mexico research Same-race preferences are… Regulatory Monitor 31 Oct 2024 ](/news/research-finds-online-dating-diversity)[ ### Laguna's AI Matchmaking: Innovation or Just Artificial Scarcity? Laguna delivers one AI-generated match per day based on three psychological questions, claiming to replicate boutique matchmaking services Match Group research found 58% of Hinge users feel overwhelme… Technology & AI Lab 11 Oct 2024 ](/news/ai-powered-matchmaker-laguna-dating-painpoints)[ ### Dating Apps' Political Filter Dilemma: Compatibility or Fragmentation? 72% of American singles have discussed politics on dating apps since the June Biden-Trump debate Willingness to date across party lines has dropped from 55% to 49% in election years 15% increase in us… Data & Analytics 3 Sept 2024 ](/news/election-conversations-impact-modern-dating) ## Products Similar to OkCupid [ ![Aisle logo](https://img.logo.dev/name/Aisle?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### Aisle Premium dating app for Indian singles seeking serious relationships. India ](/products/aisle)[ ![AppNexus logo](https://img.logo.dev/name/AppNexus?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### AppNexus Advertising technology platform that received users' HIV status and location data from Grindr. ](/products/appnexus)[ ![Archer logo](https://img.logo.dev/name/Archer?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### Archer Match Group's dating app for gay and queer men. USA ](/products/archer-app)[ ![Ashley Madison logo](https://img.logo.dev/ashleymadison.com?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### Ashley Madison Privacy-first discreet dating platform. Canada ](/products/ashley-madison-app) ### Quick Facts Type Dating App Country USA Founded 2004 Parent Company [Match Group](/companies/match-group) Website [Visit](https://okcupid.com) Explore the full dating industry directory [Browse Directory](/directory) ![Dating Industry Insights](/assets/dii-logo-footer-B-hNTbau.webp) B2B intelligence for the online dating industry. 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