# Chapter 2

> Source: https://www.datingindustryinsights.com/products/chapter-2 | Publisher: Dating Industry Insights (High Intent Media Inc) | Last checked: 2026-10-20


**In short:** Chapter 2 is a UK-registered dating and community platform for widows and widowers, founded by Nicky Wake. DII reported in 2026 that it had 25,000 users and had reached break-even, and that Wake bought the technology platform behind her niche dating apps. It also runs the WidowsFire site.

## Key facts

- Type: Dating app
- Headquarters: United Kingdom
- Founder: Nicky Wake
- Website: chapter2dating.app
- Founder: Founded by Nicky Wake as a dating and community platform for widows and widowers [source](https://chapter2dating.app/the-story-behind-chapter-2-nicky-wakes-journey-from-heartbreak-to-healing/)
- Fact: The company site states it is UK-registered, with Company No. 14082950, and offers UK, US, Australian and Canadian versions [source](https://chapter2dating.app/the-story-behind-chapter-2-nicky-wakes-journey-from-heartbreak-to-healing/)
- Fact: Prospective members are asked for proof of widowhood; the founder also launched WidowsFire, a partner site for members seeking physical connection (2023) [source](https://www.globaldatinginsights.com/news/gdi-london-2023-roundup-the-origins-and-evolution-of-chapter-2/)
- Fact: Published a study of 500 singles who had lost a partner; 61% said dating someone with a similar experience is better (2023-01-10) [source](https://www.globaldatinginsights.com/news/chapter-2-releases-study-on-dating-for-widows-widowers/)
- Users: DII reported 25,000 users (2026-05) [source](https://www.datingindustryinsights.com/news/chapter-2-dating-hits-25000-users)
- Acquisition: DII reported Nicky Wake bought M14, the technology platform behind her three niche dating apps, for an undisclosed sum (2026-05) [source](https://www.datingindustryinsights.com/news/chapter-2-dating-hits-25000-users)
- Revenue: DII reported the group had reached break-even (2026-09) [source](https://www.datingindustryinsights.com/news/chapter-2-dating-break-even-revenue)

## About

Chapter 2 is a dating and community platform for widows and widowers, founded by Nicky Wake. The company's site says Wake created it because mainstream dating apps left widowed people feeling unsupported. The company is UK-registered and has UK, US, Australian and Canadian versions of its site, with apps on the Apple App Store and Google Play and a members' forum. Global Dating Insights reported that Chapter 2 asks prospective members for proof of widowhood before admitting them, and that it has held in-person gatherings for widows in Manchester and Birmingham. In January 2023 the company published a study of 500 singles who had lost a partner, in which 61 percent said that dating someone with a similar experience is better because they understand each other's situation more easily. Wake also launched WidowsFire, a partner site for members seeking physical connection without a long-term commitment. DII reported in May 2026 that Chapter 2 had 25,000 users and that Wake had bought M14, the technology platform behind her three niche dating apps, for an undisclosed sum. In September 2026 DII reported that the group, which serves widowed and sober singles, had reached break-even.


## Stories about Chapter 2

- [Chapter 2's Break-Even Milestone: A Blueprint for Niche Profitability](https://www.datingindustryinsights.com/news/chapter-2-dating-break-even-revenue) (2026-09-10)
- [Chapter 2 and WidowsFire: Niche Dating Done Right or a Limited Play?](https://www.datingindustryinsights.com/news/chapter-2-dating-hits-25000-users) (2026-05-08)
- [Widowhood Dating: Nicky Wake's Non-Profit Move Exposes a Market Gap](https://www.datingindustryinsights.com/news/chapter-2-dating-founder-launches-collective) (2025-09-24)
- [Chapter 2's M14 Acquisition: Cost Control or Strategic Misstep?](https://www.datingindustryinsights.com/news/chapter-2-dating-technology-platform) (2025-09-09)
- [Widowed Daters: The Overlooked Market Match Group and Bumble Ignore](https://www.datingindustryinsights.com/news/love-after-loss-uk-widows-dating) (2025-01-29)

## Questions



**What is Chapter 2?** Chapter 2 is a dating and community platform for widows and widowers, with apps on the Apple App Store and Google Play.

**Who founded Chapter 2?** Nicky Wake founded it, and says she did so because mainstream dating apps left widowed people feeling unsupported.

**How many users does Chapter 2 have?** DII reported 25,000 users in May 2026.

**Where is Chapter 2 based?** Chapter 2 is based in United Kingdom.


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Canonical: https://www.datingindustryinsights.com/products/chapter-2
