--- title: "Badoo — Dating App Profile | DII | Dating Industry Insights" description: "Global social discovery platform boasting 400M+ registered users worldwide. Location-based matching meets live video chat features." lang: en-GB json-ld: | [ { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.datingindustryinsights.com/" }, { "@type": "ListItem", "position": 2, "name": "Products", "item": "https://www.datingindustryinsights.com/directory" }, { "@type": "ListItem", "position": 3, "name": "Badoo" } ] }, { "@context": "https://schema.org", "@type": "SoftwareApplication", "name": "Badoo", "url": "https://badoo.com", "description": "Social discovery platform with 400M+ registered users worldwide.", "applicationCategory": "DatingApplication", "operatingSystem": "iOS, Android", "author": { "@type": "Organization", "name": "Bumble", "url": "https://www.datingindustryinsights.com/companies/bumble" } } ] --- [![Dating Industry Insights](/assets/dii-logo-footer-B-hNTbau.webp)](/)[A High Intent Media Brand](https://www.highintentmediagroup.com) [About](/about) [Companies](/companies "Dating App Companies") [Products](/directory "Dating Products & Features") [People](/people "Industry People & Executives") [News](/news "Dating Industry News") [Reports](/reports "Market Reports & Data") [Resources](/resources "Industry Resources") Log InRegister Free [Home](/)[Products](/directory)Badoo ![Badoo logo](https://img.logo.dev/badoo.com?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=128&format=png&fallback=monogram) Dating App # Badoo Social discovery platform with 400M+ registered users worldwide. UK Founded 2006 [Website](https://badoo.com) [ B Parent Company Bumble ](/companies/bumble) ## More from Bumble [![Bee Line logo](https://img.logo.dev/name/Bee%20Line?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Bee Line Dating App ](/products/bee-line)[![Bumble logo](https://img.logo.dev/name/Bumble?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Bumble Dating App ](/products/bumble)[![Bumble App logo](https://img.logo.dev/bumble.com?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Bumble App Dating App ](/products/bumble-app)[![Bumble BFF logo](https://img.logo.dev/name/Bumble%20BFF?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Bumble BFF Dating App ](/products/bumble-bff)[![Bumble For Friends logo](https://img.logo.dev/name/Bumble%20For%20Friends?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Bumble For Friends Dating App ](/products/bumble-for-friends)[![Bumble Premium logo](https://img.logo.dev/name/Bumble%20Premium?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=64&format=png&fallback=monogram)Bumble Premium Dating App ](/products/bumble-premium) ## Badoo News Coverage 20 articles [ ### Meta's 'Location Fees' Squeeze Dating Margins in Europe Meta now charges advertisers 2-5% 'location fees' on campaigns in the UK, France, Austria, Spain, Italy, and Türkiye to cover digital services taxes Dating platforms spent an estimated $3.2B on paid u… Financial & Investor 11 Mar 2026 ](/news/meta-increases-ad-campaign-prices-six)[ ### India's 3-Hour Takedown Rule: A Product Crisis for Dating Apps India reduces content takedown deadline from 36 hours to three, effective 20th February Platforms must deploy automated detection for AI-generated photos, deepfakes, and CSAM India represents over 30 … Regulatory Monitor 11 Feb 2026 ](/news/india-imposes-three-hour-content-rule)[ ### Match Group's Data Breach: The Third-Party Risk Nobody Sees ShinyHunters claims to have stolen 10 million records from Match Group platforms including Hinge, OkCupid, and Match.com The alleged breach occurred through mobile attribution provider AppsFlyer, not … Regulatory Monitor 29 Jan 2026 ](/news/match-group-data-breach-10-million)[ ### Tinder's Sprite Partnership Signals That Brand Revenue Is Plugging a Growth Gap Tinder's logo is appearing on millions of Sprite cans across multiple markets as part of a co-branded campaign with prize draws Match Group's Q4 2024 data shows Tinder's average revenue per user at $1… Daily News Wire 26 Jan 2026 ](/news/tinder-launches-sprite-packaging-promotion)[ ### Instagram's Algorithm Controls: A Test Case for Dating Apps' Transparency Dilemma Instagram has expanded manual Reels algorithm controls to all English-speaking users, allowing selection of topic categories and up to three priority interests The feature graduated from limited testi… Financial & Investor 14 Jan 2026 ](/news/instagram-expands-algorithm-controls-english-users)[ ### ProSieben's Dating Exit: A Test for Europe's Premium Market MediaForEurope's €1.8bn takeover of ProSiebenSat.1 has triggered the sale of ParshipMeet Group, which operates dating brands across 25 countries ParshipMeet Group generated €242M in revenue during 202… Financial & Investor 23 Oct 2025 ](/news/prosevensat1-plans-sale-dating-platforms)[ ### Google's Dating Ad Shift: A Revenue Play with Hidden Boundaries Google has narrowed geographic restrictions on dating and companionship ads to just 17 countries, potentially opening dozens of new markets for Match Group and Bumble Match Group's marketing spend hit… Financial & Investor 18 Aug 2025 ](/news/google-reduces-geographical-restrictions-dating)[ ### Grindr's UK Age Verification: A Compliance Gamble with User Trust Grindr has begun requiring all UK users to verify age through facial biometrics or government ID ahead of the UK Online Safety Act enforcement on 25 July Ofcom can levy fines of £18M or 10% of global … Regulatory Monitor 7 Jul 2025 ](/news/grindr-biometric-age-checks-uk-safety)[ ### Bumble's 30% Workforce Cut: A Desperate Bid for Margin Over Growth Bumble is eliminating 30% of its workforce — approximately 240 employees — to save $40M annually This follows a 350-person reduction in February 2024, bringing total cuts to nearly 600 roles in 18 mon… Financial & Investor 26 Jun 2025 ](/news/bumble-cuts-workforce-strategic-restructuring)[ ### TikTok's 'Dating for Dinner' Trend: A Trust Crisis Dating Apps Can't Ignore UK restaurant meal prices rose 7.4% year-on-year through November 2024, whilst grocery inflation remained at 2.3% 18-to-34-year-olds now spend an average of 39% of their income on rent in major UK cit… Regulatory Monitor 12 Jun 2025 ](/news/tiktok-latest-budget-hack-dating)[ ### JPMorgan's Bumble Downgrade: A Verdict on Women-First Dating JPMorgan sets $5 price target for Bumble, implying 30% downside, with recovery not expected until 2027 Hinge grew revenue 32% year-over-year in Q4 2024 whilst Match Group total revenue rose just 4% Bu… Financial & Investor 5 Jun 2025 ](/news/bumble-shares-fall-jpmorgan-downgrade)[ ### Tinder's Height Preference Tool: A Desperate Bid to Stop Subscriber Bleed Tinder lost 700,000 subscribers in Q1 2025, a 4.7% quarterly decline from 14.9 million to 14.2 million The new height preference tool uses algorithmic weighting rather than hard filtering to influence… Technology & AI Lab 2 Jun 2025 ](/news/tinder-trials-height-preference-premium-users)[ ### Venture Capital's Social Platform Hunt: A Warning for Dating Apps Social platform advertising now represents 67% of Match Group's performance marketing spend, up from 54% in 2021 38% of US adults aged 18-29 met a romantic partner through social media in 2024, up fro… Financial & Investor 3 Apr 2025 ](/news/dating-loneliness-ai-investor-bets-consumer)[ ### Bumble's Valuation Collapse: A Warning for Dating App IPOs Bumble's market capitalisation has collapsed more than 90% from its February 2021 IPO peak of $14B to approximately $1.2B today Q4 revenue of $275.5M beat analyst expectations by 2%, but shares plumme… Financial & Investor 20 Mar 2025 ](/news/bumble-loses-value-in-four-years)[ ### Match's AI Moderation: Crisis Management or Genuine Safety Effort? Match Group deploys AI message screening across Tinder and Hinge to combat harassment 20% of users revise flagged messages; 80% send offensive content anyway despite warnings Young women are abandonin… Financial & Investor 17 Feb 2025 ](/news/match-group-ai-better-user-behavior)[ ### Dating Apps Aren't Just Dominant. They're Reshaping Romance's Economics. 39% of heterosexual couples and 65% of same-sex couples met online by 2017, according to Stanford University's longitudinal study Online meeting surpassed all other introduction channels between 2013-… Data & Analytics 20 Jan 2025 ](/news/how-couples-meet-tinder-romance-shift)[ ### Tinder Fatigue Fuels New Startups. But Can They Survive the Economics? Nearly two million Britons now use dating apps, but 45% of users report feeling frustrated or pessimistic about the experience, up from 28% in 2019 67% of Badoo's UK members took a break from apps in … Financial & Investor 16 Jan 2025 ](/news/phone-calls-anti-catfish-vegan-apps)[ ### Australia's Dating Code: A Voluntary Test with Statutory Stakes Australia's voluntary dating app safety code enters active enforcement in April 2024, overseen by a compliance committee with no power to issue fines Match Group, Bumble, Grindr and several smaller op… Regulatory Monitor 14 Jan 2025 ](/news/australia-new-online-dating-safety-code)[ ### Cheers' Friend-Swiping: Innovation or Just More Feature Theatre? Seattle-based dating app Cheers allows friends to browse, swipe, and arrange introductions on behalf of users 60% of US adults using dating apps reported feeling burned out by the process, according t… Technology & AI Lab 8 Nov 2024 ](/news/cheers-play-matchmaker-with-friends)[ ### Niche Dating Apps: Differentiation or Just Déjà Vu? Six new dating apps have launched recently, including Ark, ChristianSimplified, Finding You, Botly, Honeymoon, and BigFox—none have disclosed user numbers, retention data, or revenue figures Average d… Data & Analytics 12 Jul 2024 ](/news/startup-roundup-12th-july-update) ## Products Similar to Badoo [ ![Aisle logo](https://img.logo.dev/name/Aisle?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### Aisle Premium dating app for Indian singles seeking serious relationships. India ](/products/aisle)[ ![AppNexus logo](https://img.logo.dev/name/AppNexus?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### AppNexus Advertising technology platform that received users' HIV status and location data from Grindr. ](/products/appnexus)[ ![Archer logo](https://img.logo.dev/name/Archer?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### Archer Match Group's dating app for gay and queer men. USA ](/products/archer-app)[ ![Ashley Madison logo](https://img.logo.dev/ashleymadison.com?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### Ashley Madison Privacy-first discreet dating platform. Canada ](/products/ashley-madison-app) ### Quick Facts Type Dating App Country UK Founded 2006 Parent Company [Bumble](/companies/bumble) Website [Visit](https://badoo.com) Explore the full dating industry directory [Browse Directory](/directory) ![Dating Industry Insights](/assets/dii-logo-footer-B-hNTbau.webp) B2B intelligence for the online dating industry. Part of [High Intent Media Inc](https://www.highintentmediagroup.com) [in](https://www.linkedin.com/company/dating-industry-insights)[](/rss.xml) ### Explore - [News](/news) - [Companies](/companies) - [People](/people) - [Products](/directory) ### Explore - [Resources](/resources) - [Data & Intelligence](/data) - [Regulation](/regulation) - [Glossary](/glossary) ### Contact - [About](/about) - [Editorial Standards](/about/editorial-standards) - [Corrections](/about/corrections) - [Ownership & Funding](/about/ownership-funding) - [Editorial Contact](/contact?subject=Editorial+Inquiry) - [Advertising & Partnerships](/contact?subject=Advertising+%26+Sponsorship) - [Press](/press) - [Submit a Listing](/contact?subject=Directory+Listing+Request) - [Sitemap](/sitemap.xml) © 2026 Dating Industry Insights. All rights reserved. 500 Paterson Plank Rd STE 31016, Union City, New Jersey, 07087, USA [Contact Us](/contact) · [Privacy Policy](/privacy) · [Terms of Use](/terms) · [Cookie Policy](/cookie-policy)