--- title: "Ashley Madison — Dating App Profile | DII" description: "Privacy-focused discreet dating platform prioritizing confidentiality. Secure infrastructure for sensitive relationship scenarios requiring anonymity." lang: en-GB json-ld: | [ { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.datingindustryinsights.com/" }, { "@type": "ListItem", "position": 2, "name": "Products", "item": "https://www.datingindustryinsights.com/directory" }, { "@type": "ListItem", "position": 3, "name": "Ashley Madison" } ] }, { "@context": "https://schema.org", "@type": "SoftwareApplication", "name": "Ashley Madison", "url": "https://ashleymadison.com", "description": "Privacy-first discreet dating platform.", "applicationCategory": "DatingApplication", "operatingSystem": "iOS, Android", "author": { "@type": "Organization", "name": "Ruby Life", "url": "https://www.datingindustryinsights.com/companies/ruby-life" } } ] --- [![Dating Industry Insights](/assets/dii-logo-footer-B-hNTbau.webp)](/)[A High Intent Media Brand](https://www.highintentmediagroup.com) [About](/about) [Companies](/companies "Dating App Companies") [Products](/directory "Dating Products & Features") [People](/people "Industry People & Executives") [News](/news "Dating Industry News") [Reports](/reports "Market Reports & Data") [Resources](/resources "Industry Resources") Log InRegister Free [Home](/)[Products](/directory)Ashley Madison ![Ashley Madison logo](https://img.logo.dev/ashleymadison.com?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=128&format=png&fallback=monogram) Dating App # Ashley Madison Privacy-first discreet dating platform. Canada Founded 2002 [Website](https://ashleymadison.com) [ R Parent Company Ruby Life ](/companies/ruby-life) ## Ashley Madison News Coverage 20 articles [ ### Midlife Women Claim Sexual Agency: A Missed Market for Dating Apps 45% of Ashley Madison's female members say they reached their sexual peak at age 40 or older, according to a survey of 885 members Among women aged 25–34, 48% report their pleasure was prioritised thr… Data & Analytics 8 Sept 2026 ](/news/ashley-madison-women-sexuality-aging-study)[ ### Badoo's Alleged Data Breach: A Decade of Ignoring Security Lessons Threat actor claims to be selling personal data from 51 million Badoo accounts on dark web marketplaces, including emails, passwords, photos, and intimate profile details Badoo previously suffered a 1… Regulatory Monitor 20 Jul 2026 ](/news/badoo-faces-alleged-leak-user-accounts)[ ### Ashley Madison's Tier-2 Surge: Infrastructure, Not Infidelity, Drives Growth India has jumped from eighth to third globally for Ashley Madison membership sign-ups compared to the previous year Kanchipuram, a temple city with under 200,000 population, now ranks first nationally… Data & Analytics 18 Jun 2026 ](/news/ashley-madison-discreet-dating-india-rise)[ ### DatingBuzz Denies Breach Amid Dark Web Claims. Users Left in Limbo. Threat actors claim to be selling 670,000 DatingBuzz user records including emails, passwords, chat logs, and partner preferences on dark web forums DatingBuzz denies the breach, stating the alleged d… Regulatory Monitor 5 Jun 2026 ](/news/datingbuzz-denies-ai-generated-breach)[ ### Ashley Madison's 'Discreet Dictionary': Privacy Pivot or PR Ploy? Ashley Madison releases 'Discreet Dictionary' with ten privacy-focused dating terms eleven years after 37 million user records were exposed in a devastating data breach 39% of Indian dating app users … Technology & AI Lab 29 Apr 2026 ](/news/new-dating-terms-privacy-discretion-trends)[ ### California's SB 598: The End of Anonymity for Dating Apps? California's SB 598 would require dating platforms to conduct criminal background checks on all users and flag profiles with violent felony, sex crime, domestic violence, or stalking convictions Basic… Regulatory Monitor 21 Apr 2026 ](/news/california-bill-requires-dating-apps)[ ### Gleeden's Indian Surge: A Symptom of Silent Dissatisfaction? Gleeden claims 4 million Indian users, with female membership up 148% over two years Usage peaks during lunch breaks and late evening, suggesting deliberate privacy-seeking behaviour India's divorce r… Data & Analytics 6 Apr 2026 ](/news/gleeden-4-million-users-women-rise)[ ### Bumble's Data Breach Lawsuit: A Business Model, Not Just a Security Flaw Bumble faces Texas class-action lawsuit over ransomware attack allegedly exposing over 30 GB of user records including names, Social Security numbers, and dating preferences ShinyHunters ransomware gr… Regulatory Monitor 2 Mar 2026 ](/news/bumble-lawsuit-over-preventable-data-breach)[ ### Ashley Madison Rebrands Around Privacy. The Audacity Is Almost Admirable. Ashley Madison reports 57% of new 2025 sign-ups identified as single, prompting a rebrand from 'affairs destination' to 'privacy-first dating service' YouGov survey of 13,071 adults across 11 countrie… Financial & Investor 25 Feb 2026 ](/news/ashley-madison-privacy-first-discreet-dating)[ ### PositiveSingles' Celebrity Tier Is a Privacy Play with a Serious Pricing Question PositiveSingles, an STD-focused dating platform, has launched a lifetime membership tier explicitly targeting celebrities and public figures The company claims over two million members but provides no… Financial & Investor 12 Feb 2026 ](/news/positive-singles-lifetime-membership-celebrities)[ ### Ashley Madison's 'Microromance' Report Has Marketing Where the Data Should Be Ashley Madison claims users are pursuing 'microromances'—short-term, emotionally intense connections with multiple concurrent partners—as a response to economic stress The platform's 2015 data breach … Data & Analytics 20 Jan 2026 ](/news/ashley-madison-privacy-microromances-authenticity)[ ### Pure's CTV Rejection: A Legacy Problem for Evolving Dating Apps Pure achieved a rare 50/50 gender split after five years of rebranding from anonymous hookups to consent-focused dating Hulu, Netflix, and other premium streaming publishers rejected Pure's CTV ads ou… Daily News Wire 29 Aug 2025 ](/news/pure-dating-app-programmatic-ctv-rebrand)[ ### Gleeden's Friendship Shift: A Monetisation Crisis in Disguise 53% of Gleeden users aged 45–60 are using the extramarital affair platform to find platonic friendships rather than romantic connections The over-40s represent the fastest-growing demographic in onlin… Financial & Investor 1 Aug 2025 ](/news/gleeden-users-over-40-seek-friendships)[ ### Gleeden's Survey: Market Creation Disguised as Research? Gleeden claims 3 million users in India and commissioned survey of 1,500 urban respondents 51% report emotional disconnection from partners; 35% claim to be in open relationships India's divorce rate … Data & Analytics 4 Jul 2025 ](/news/gleeden-survey-attitudes-infidelity-urban-india)[ ### Ashley Madison's Privacy Pivot: A Blueprint for Regulatory Readiness? Ashley Madison has launched Discreet View Mode, blurring photos and profiles by default until users choose to reveal themselves to specific contacts The feature is available to all members regardless … Regulatory Monitor 10 Jun 2025 ](/news/ashley-madison-discreet-view-mode-launch)[ ### India's Dating Apps Profit from Married Users. The Industry's Open Secret. Dating apps in India are projected to reach $450M in revenue by 2027, with married users representing a significant but unacknowledged segment Gleeden, a platform targeting married users, grew from 90… Data & Analytics 5 May 2025 ](/news/over-half-married-indians-questioning-monogamy)[ ### Gleeden's Emotional Affair Strategy: A Market Play in Disguise 66% of Gleeden's female users in India engage in emotional rather than sexual conversations, according to company data India's online dating market was valued at $323M in 2023, with projected compound… Data & Analytics 10 Apr 2025 ](/news/gleeden-study-users-seek-friends)[ ### Ashley Madison's Texas Triumph: A Blow to Match Group's Market Narrative Ashley Madison is the most-searched and most-recommended dating platform in Texas, the only US state where the affair-focused service leads The company claims 80 million members globally and achieved … Data & Analytics 25 Sept 2024 ](/news/ashley-madison-most-popular-texas-dating)[ ### Gleeden's Indian Surge: A Case Study in Platform Specificity Over Scale Gleeden's Indian user base grew from 800,000 pre-pandemic to 2.13 million by early 2023—a 166% increase in a market dominated by arranged marriage Female users increased from 27% to 38% of the platfor… Data & Analytics 23 Sept 2024 ](/news/gleeden-growth-india-monogamy-evolution)[ ### McPartland Review: Dating Apps' Supply Chain Security Reckoning The McPartland Review proposes mandatory disclosure of third-party suppliers handling sensitive user data for dating platforms Ashley Madison's 2015 breach exposed 58 million records, illustrating cat… Regulatory Monitor 10 Jun 2024 ](/news/mcpartland-review-cybersecurity-online-dating) ## Products Similar to Ashley Madison [ ![Aisle logo](https://img.logo.dev/name/Aisle?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### Aisle Premium dating app for Indian singles seeking serious relationships. India ](/products/aisle)[ ![AppNexus logo](https://img.logo.dev/name/AppNexus?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### AppNexus Advertising technology platform that received users' HIV status and location data from Grindr. ](/products/appnexus)[ ![Archer logo](https://img.logo.dev/name/Archer?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### Archer Match Group's dating app for gay and queer men. USA ](/products/archer-app)[ ![ateam logo](https://img.logo.dev/name/ateam?token=pk_K6hdbPRcTQSnsRNEiZ-Ymg&size=80&format=png&fallback=monogram) ### ateam A wellness-focused dating app that launched in New York with an 11-minute daily usage cap and partnerships with fitness studios. United States ](/products/ateam) ### Quick Facts Type Dating App Country Canada Founded 2002 Parent Company [Ruby Life](/companies/ruby-life) Website [Visit](https://ashleymadison.com) Explore the full dating industry directory [Browse Directory](/directory) ![Dating Industry Insights](/assets/dii-logo-footer-B-hNTbau.webp) B2B intelligence for the online dating industry. 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