---
title: "George Rawlings - Co-Founder & CEO | DII"
url: https://www.datingindustryinsights.com/people/george-rawlings
description: "Co-Founder & CEO at Thursday. George Rawlings co-founded Thursday in 2021, pioneering a once-a-week dating model to combat app ."
lang: en-GB
---

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Image: George Rawlings (https://wljexrfnabxcmtcyztnv.supabase.co/storage/v1/object/public/profile-images/c93e6373-531a-42e6-984b-5022f8810667.jpg)

# George Rawlings

Co-Founder & CEO

at Thursday (https://www.datingindustryinsights.com/companies/thursday)

Overseeing: Thursday (https://www.datingindustryinsights.com/products/thursday)

LinkedIn: https://www.linkedin.com/in/george-rawlings-32b726112/

## About George Rawlings

George Rawlings has served as Co-Founder and Chief Executive Officer of Thursday since 2021, leading the UK-based platform alongside co-founder Matthew McNeill Love. Thursday operates on a distinctive once-a-week dating model designed to address widespread app fatigue in the online dating market, offering users a concentrated window for meaningful connections rather than the always-on engagement typical of competitor platforms.

Under Rawlings' leadership, Thursday has achieved a $50 million valuation and executed a strategic acquisition of the premium thursday.com domain, signaling both brand maturity and investor confidence. He has successfully orchestrated a strategic pivot from the company's original app-only format toward hybrid experiences, expanding Thursday's in-person singles events to 60 cities worldwide and creating a physical footprint that differentiates the brand in an increasingly commoditized digital dating landscape.

Rawlings brings expertise in consumer behavior innovation, growth strategy, and the orchestration of online-to-offline marketplace models. His ability to identify and capitalize on emerging user pain points—specifically digital burnout and the desire for authentic social experiences—positions him as a forward-thinking operator reshaping how modern dating platforms balance technology with human connection. His strategic pivot toward experiential offerings demonstrates a keen understanding of evolving consumer preferences in the relationship formation space.

## George Rawlings News Coverage

Technology & AI Lab

### Thursday's App Store Nod: A Swipe Fatigue Antidote or Just a Blip?

Thursday secured App of the Day feature in the US App Store, marking credible validation of event-based dating models Th…

Friday 4th September · 1 min read Read →
https://www.datingindustryinsights.com/news/thursday-app-of-the-day-achievement

Financial & Investor

### Thursday Claims a $50M Valuation. Three Years After It Promised to Prove the Model or Quit.

Thursday claims a $50M valuation, three years behind the 2021 public deadline set by co-founder George Rawlings The anno…

Monday 23rd February · 1 min read Read →
https://www.datingindustryinsights.com/news/thursday-acquires-thursday-com-domain-value

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