# Daria Leshchikova

> Source: https://www.datingindustryinsights.com/people/daria-leshchikova | Publisher: Dating Industry Insights (High Intent Media Inc) | Last checked: 2026-11-10


**In short:** Daria Leshchikova is the founding chief product and strategy officer of GENZA, the gamified dating app for Gen Z adults that announced its US launch in Los Angeles in November 2026. She is also named as chief product and strategy officer at Fledge, a compatibility-based dating app run by Fleamily, Inc., a Delaware company with a New York base.

## Key facts

- Role: Founding Chief Product and Strategy Officer, GENZA
- Organisation: GENZA (Genza Inc.)
- Current role: Founding Chief Product and Strategy Officer of GENZA (2026-11-09) [source](https://www.globenewswire.com/news-release/2026/11/10/3399111/0/en/genza-brings-vibe-first-dating-to-the-united-states-starting-in-los-angeles.html)
- Employer: Employee of Fleamily, Inc., which operates Fledge.Love, per a research paper's competing interests statement (2026) [source](https://arxiv.org/pdf/2608.19545)
- Other role: Chief Product and Strategy Officer at Fledge, per Crunchbase (2026) [source](https://www.crunchbase.com/person/daria-leshchikova)
- Related company: Fledge is operated by Fleamily, Inc., a Delaware corporation based in New York, founded in 2026 (2026-11-03) [source](https://www.manilatimes.net/2026/11/03/tmt-newswire/globenewswire/fledge-brings-its-compatibility-based-matching-model-to-new-york-city/2460104)
- Career background (self-reported): Crunchbase profile says 7 years in IT, 5 in product leadership, and past lecturing at ITMO University and Far Eastern Federal University (2026) [source](https://www.crunchbase.com/person/daria-leshchikova)

## Biography

Daria Leshchikova is a product executive working on dating apps. In the November 2026 press release announcing GENZA's US launch she is named as Founding Chief Product and Strategy Officer of GENZA, a gamified dating app for Gen Z adults. She was quoted saying the company combined personality discovery, avatars and games into one experience, and that its soft launch drew more than 2,000 users. The release gave no conversion figures, pricing or funding, and those claims come only from the company. She is also linked to Fledge, a compatibility-based dating app operated by Fleamily, Inc., a Delaware corporation based in New York. A research paper on user attitudes to conversational AI agents in online dating, with data from Fledge, states that she and Val Klimov are employees of Fleamily, Inc. Crunchbase lists her as chief product and strategy officer at Fledge. Fleamily's website lists GENZA among its products, alongside Fledge. Val Klimov, who is named as founder of both apps in press coverage, is her colleague in these ventures. Crunchbase's profile, which appears to be self-written, says she has seven years in IT, five of them in product leadership, working on dating platforms and e-commerce marketplaces in the CIS region. It also says she formerly lectured on product and project management at ITMO University and Far Eastern Federal University. DII has not independently verified those earlier roles. Other contact-database sites list further titles, including at Twinby, but these are unconfirmed and are not repeated here.



## Questions



**Who is Daria Leshchikova?** She is the founding chief product and strategy officer of GENZA, a gamified dating app for Gen Z adults, and is also listed as chief product and strategy officer at Fledge.

**What did she say about GENZA's launch?** In the company's press release she said the soft launch drew more than 2,000 users and that conversion rates were encouraging. No conversion figures were published.

**How is she linked to Fledge?** A research paper using Fledge data says she is an employee of Fleamily, Inc., which operates Fledge.Love. Crunchbase lists her as chief product and strategy officer there.

**What is Daria Leshchikova's current role?** Daria Leshchikova is Founding Chief Product and Strategy Officer, GENZA at GENZA (Genza Inc.).


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